Speaking
 
Chunking Your Content – How to Create an Entire Product Line in Less than 90 Days
 
Most published authors and people who are recognized subject-matter experts have a gold mine of content stuffed away in file drawers, languishing on audio cassettes and buried in the file directory of their computer. This content can take the form of published articles, taped presentations, half-rendered chapters or random thoughts jotted down at the beach. The publishing rights to a book you published in the late 80's may have reverted to you or you may have 300 newsletters full of great stuff that has not seen the light of day since the millennium.
 
You probably have a treasure-trove of valuable intellectual property that you have not given a thought to in years. Yes, some of your stories and examples will have to be updated and yes, much of your thinking has evolved beyond the ideas you thought ground-breaking in the late 80's. However, you probably have a lot more to work with than you think.
 
This presentation will show you how to recycle and repurpose content by chunking it into a series of digital products that could generate thousands of dollars (or euros) a month while you sleep. You will learn how to create monograph-length e-books, audio products and even small print products that stand alone or which can be aggregated into a series that can be purchased in installments. You will learn the publishing strategy and the marketing strategy that will enable you to produce more product than you ever imagined – in 90 days or less.